CAMPAIGNS & AUTOMATION
Set the journey. Let it run.
One-off newsletters, timed drips or behaviour-triggered flows — build the journey once and waveMail keeps it moving.
01 · CAMPAIGN TYPES
From single send to full journey.
Choose the level of automation each message deserves.
01
Regular campaigns
Newsletters and announcements, scheduled or immediate.
- Schedule by date, time and timezone
- A/B test subjects and content
- Segment recipients on any field
02
Autoresponders
Timed sequences that welcome and nurture.
- Trigger on signup or list join
- Wait steps measured in hours or days
- Stop conditions when goals are met
03
Behaviour flows
React to what subscribers actually do.
- Trigger on opens, clicks and site events
- Branch on conditions (14 operators)
- Cross-list and cross-campaign logic
02 · WHAT'S INCLUDED
The campaign engine.
These are the waveMail features campaign builders lean on most — see the pricing page for what each plan includes.
- Regular, autoresponder and triggered campaigns
- Segmentation on fields, behaviour and engagement
- A/B testing with automatic winners
- Send-time scheduling and throttling
- Suppression and list hygiene built in
- Per-campaign revenue and conversion reporting